Smart Address is a revolutionary tool for creating and promoting information online, broadcast, outdoor or print. It serves like website address to link to content created with it. Users are enabled to create content, video, photos, text or just any piece of information and assign it with Smart Address, unique easy to remember tag. The created Smart Address can be shared with anyone to search and navigate to the content created with it. Each User is also assigned with Unique Profile Smart Address™ (UPSA), that serves as link to user’s profile page. Making it effortlessly easy for companies and individuals using the app to share information about themselves wherever they go. Smart Address is assigned to content and user on the basis of first-come, first choice. Once a name is gone, it’s possibly gone!